Tiffany & Co. debuts Tiffany Atrium
Tiffany & Co. recently celebrated the launch of its new social impact platform, Tiffany Atrium, and its collaboration with American visual artist and community-builder Derrick Adams at the Tiffany Flagship Next Door location in New York City. Tiffany & Co. commissioned Adams to design an original artwork, entitled “I Shine, You Shine, We Shine.” which the Tiffany Atrium logo is derived from. The artwork was auctioned by online art marketplace Artsy with 100% of proceeds benefiting The Last Resort Artist Retreat, an artist residency designed to provide healing and restoration to Black artists and cultural workers. In addition to serving as Tiffany Atrium’s visual brand identity, the collaboration with Adams and Artsy is also the platform’s first programme, reinforcing shared core values of diversity, equity and inclusion.