Chopard announced that supermodel and entrepreneur Bella Hadid has been appointed as its new Global Ambassador. This momentous collaboration celebrates Bella Hadid’s triumphant return to the fashion stage and heralds the debut of a new chapter for Chopard as it continues to develop its offerings in watches and jewellery, renowned for their exceptional craftsmanship and commitment to the highest ethical and environmental standards. Bella Hadid’s grace and effervescence have been framed in six stunning images. Chopard entrusted the campaign to the compelling, creative vision of Alasdair McLellan, the internationally acclaimed photographer. With her hair elegantly held back and dressed in pared-down, sophisticated looks, Bella Hadid exudes confidence as she faces McLellan’s lens.
