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A. Lange & Sohne remains Germany’s top luxury brand
A. Lange & Söhne continues to hold the top rank among Germany’s 30 leading luxury brands in 2016. With 247 out of 300 points, A. Lange & Söhne holds the best result in the current luxury brand ranking since 2007, ahead of all other German automobile, furniture, watch, and jewellery and fashion brands. The ranking is commissioned by Wirtschaftswoche every two years and compiled by Markenberatung Biesalski & Company as well as brand networks, a brand evaluator. It is based on a survey of more than 180 industry experts and polls four criteria: reputation, quality, design and price positioning.