Hublot launches Big Bang Ferrari at Abu Dhabi F1
Against a backdrop of revving engines and roaring mechanical fury, brand management, A-list celebrities and special guests enjoyed the historic launch
Hublot thrilled the Abu Dhabi F1 Grand Prix crowds at the end of 2016 with a big bang, on Yas Marina’s largest and most luxurious yacht, the Titania. CEO of Hublot Ricardo Guadalupe and Regional Director Hublot Middle East & Africa Marco Tedeschi welcomed celebrity friends and guests including singers Lionel Richie, Rihanna and Drake, Hublotistas, and members of the press on November 25, 26 and 27, for an exciting and fun weekend filled with precision, accuracy and innovation.
Since the collaboration with Ferrari began back in 2011, each new Hublot Ferrari edition has embodied the constant quest for innovation, excellence and performance that unites these two brands. The Big Bang Ferrari is no exception. Taking inspiration from the innovative volumes and iconic design of the most recent Ferrari models, Ferrari and Hublot have redesigned the contours of the Big Bang Unico model.
Measuring 45 mm in diameter, the Big Bang Ferrari is a limited-edition watch, with only 1,000 pieces available in titanium, 500 timepieces in King Gold, and 500 watches available in uni-directional carbon.
