Jaeger-LeCoultre announced the opening of its new boutique at Place Vendôme in Doha Qatar. This initiative marks the maison’s expanding growth in the Middle East as it welcomes its partnership with Ali Bin Ali Holding, Qatar’s leading retailer of luxury goods. A presentation of collections and exclusive pieces – such as the 101 Feuille, Reverso 1 Cordonet, Reverso Gyrotourbillon 4, and Rendez Vous Sonatina – will be available at the store. The Jaeger-LeCoultre’s Polaris Perpetual Calendar presented at Watches & Wonders 2022 will also be displayed. The boutique features a dedicated area for the Reverso, with a display of limited editions and high-complication models, and also provides almost infinite possibilities for personalising the case back.
