New high jewellery campaign of Tiffany & Co. stars Gal Gadot

Tiffany & Co. announced its latest high jewellery campaign starring actress Gal Gadot, who stuns in sparkling new designs from Botanica: Blue Book 2022, the pinnacle of the House’s jewellery portfolio.

Shot in a pared-down environment, the photography features Gadot in key pieces from the spring Blue Book collection, including a dandelion-inspired diamond necklace that can transform into five unique designs, as well as an orchid brooch, also transformable, and a diamond and sapphire necklace that evokes thistles.

Gadot’s campaign represents the house’s first advertising venture with the actress. In addition to the new Blue Book designs, Gadot also wears several of Jean Schlumberger’s masterworks featured in Botanica, including his iconic Bird on a Rock brooch and the Fleurage bracelet. An exquisite creation that Tiffany & Co. artisans brought to life for the first time, the Fleurage bracelet is based on a sketch for a design that Jean Schlumberger once considered for the legendary Tiffany Diamond.

The campaign launched on April 22 on Tiffany.com, @tiffanyandco social channels, as well as in print and digital media globally.