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Phillips has made watch auction history, achieving annual auction totals consistently surpassing $200 million over the past four years, and this Fall auction season affirmed their market leadership in Geneva, Hong Kong, and New York. The auctioneer also retained its global market leadership, holding 41% of the market share. In New York, they achieved an unprecedented milestone: four consecutive years of 100% sold white-glove auctions and the highest annual sales total ever recorded in the history of US watch auctions. In 2024, Phillips Watches sold 1,790 lots at auction with 25 timepieces selling above $1 million, while the average lot value sold by Phillips Watches at auction was $117,000, the highest in the industry.