TAG Heuer hosts a chill-out event at Blue Marlin Ibiza, UAE
TAG Heuer UAE
Swiss avant-garde watch brand TAG Heuer partnered with the most stylish beach clubs in the region, the Blue Marlin Ibiza, UAE, to create a connection between the brand and the new generation clientele
In line with its core values of teamwork, mental strength, courage and ambition, the Swiss luxury watchmaker TAG Heuer rolled out a remarkable affair on the 20th of November 2015 that cemented the brand’s reach to the new generation through its collaboration with the versatile beach club: The Blue Marlin Ibiza, UAE. From the Mediterranean shores of CalaJondal Beach to Ghantoot Al Jazira Island in the UAE, Blue Marlin Ibiza offers its members an experience unlike any other.
During the TAG Heuer event at the club, Steve Lawler, the British house music producer dubbed as the “King of Space” and Detlef (viva warrior) belted out foot thumping beats making the guests enjoy the party with full gusto.
Aside from the relaxing vibe of the beach club as well as the rocking music that matched the atmosphere, guests were also treated with watchmaking expertise. Watches from the new 2015 collection were also showcased at the venue including new famous in-house Chronograph TAG Heuer Carrera Calibre Heuer 01, as well as special editions such as TAG Heuer Formula 1 McLaren Limited Edition and TAG Heuer Formula 1 Cristiano Ronaldo Edition.
TAG Heuer is currently one of the world’s only watch brands to be able to communicate in four different worlds: Art, Lifestyle, Sport and Heritage.
