TAG Heuer’s new Bollywood Brand Ambassador

TAG Heuer, the leader in prestigious and high-end chronographs, proudly announced the signing of Bollywood Superstar, Ranbir Kapoor for a steadfast partnership as a TAG Heuer Brand Ambassador. Already endorsed by a string of celebrities, including the King of Bollywood, Shah Rukh Khan, TAG Heuer expressed its pride on becoming the only horology brand to be associated with such cinematic names. The watchmaker recently unveiled its global campaign in India, “Don’t Crack under Pressure”, which asserts the powerful truth that achievement is due as much to mental strength as to physical capabilities; a truth that is showcased in the daring watches produced by TAG Heuer today.