The Cohiba from Zenith
The first-ever Cohiba watch, the El Primero Chronomaster 1969 Cohiba Edition by Zenith, celebrates the 50th anniversary of the world’s most prestigious cigar brand
Both legendary in their own right, Zenith and Cohiba share the same philosophy of excellence, sophistication and exclusivity. The former is a Swiss watchmaking Manufacture building on 150 years of innovation and expertise, while the latter is the celebrated name of the most sought-after cigars in the world.
Created in 1966, the Cohiba brand, today, is celebrating half-a-century of existence. At its side on the occasion of this anniversary, Zenith is presenting a limited series of its legendary El Primero chronograph, with 50 watches in rose gold and 500 in stainless steel, all featuring a Havana brown dial and emblematic Cohiba motifs.
A combination of elegance and technicality, the El Primero Chronomaster 1969 Cohiba Edition exudes a full-bodied fragrance tinged with daring and pleasure. Like the most luxurious of hand-rolled Cuban cigars, it embodies high-quality craftsmanship dedicated to an exclusive way of life.
House of Cohiba
Cohiba cigars are the most exclusive Habanos cigars and from 1966 until 1982, the brand was exclusively used as an institutional gift by the Cuban Government to foreign statesmen and diplomats. The name of the brand comes from the term used by Tainos Indians to describe the rolls of tobacco leaves, which were the ancestors of cigars.
Cape Havana
The exclusive “anniversary” El Primero Chronomaster 1969 Cohiba Edition by Zenith is adorned in glossy chestnut reminiscent of the amber colour of the prestigious cigars. Its Havana brown dial is spanned with vertical lines and distinctive motifs of the Cuban brand. The famous profile of aboriginal chief Taino, the manufacture’s emblem, appears alongside the Zenith and Cohiba logos. Beating to the vibrant rhythm of a legendary movement, the El Primero Chronomaster 1969 Cohiba Edition flaunts clean, sleek lines. Its high-frequency mechanism is housed in an elegant 42 mm-diameter rose gold case, fitted with a fluted crown and two round push-pieces. Topped by a domed sapphire crystal, this display with its sophisticated allure is punctuated by faceted, luminescent hands. The sapphire caseback, engraved with the Cohiba’s 50th anniversary logo, reveals an oscillating weight adorned with “Côtes de Genève”.
A whirl of pulsating precision
At 11 o’clock, the famous opening of the dial reveals the palpitations of the automatic El Primero 4061 chronograph movement. With its impetuous 36,000 vibrations an hour cadence enabling a 1/10th of a second display, its COSC precision-certified chronometer and integrated column-wheel construction, this El Primero ‘engine’ is a worthy heir to the world’s most precise series-made chronograph series presented by Zenith in 1969. Equipped with a silicon lever and escape-wheel, this 282-part movement driving central hour and minute, chronograph and tachymeter functions is endowed with an over 50-hour power reserve.
Developed for sophisticated connoisseurs, the El Primero Chronomaster 1969 Cohiba Edition watch is presented in an exclusive wooden box in the colours of the legendary Habanos cigar.