Vacheron Constantin announces a new Brand Director for the Middle East

The world’s oldest Haute Horlogerie manufacture with almost 260 years of uninterrupted history, Vacheron Constantin, appointed Alexander Schmiedt as Brand Director for the Middle East. Prior to his appointment at Vacheron Constantin, Alexander has spent the last 11years as Managing Director of the Watches Division at Montblanc International; a part of Richemont Group. Bringing with him a solid experience of over two decades, Alexander looks forward to a fruitful stretch with Vacheron Constantin in the region. In light of this announcement, Alexander takes charge of the brand from the capable hands of his predecessor, Mr. Yassin Tag.